S&L Hospitality's Marketing Services Department is responsible for developing effective, strategic, and measurable marketing campaigns so that each of our hotels and resorts are given a powerful competitive advantage.
We have a very broad skill set in franchised hotel marketing and brand standard compliance, as well as a very niche expertise in indoor waterpark resorts and independently branded resort marketing. We know how to build and launch brands from the ground up, and how to bring fresh marketing initiatives to a property that needs to be re-energized in the marketplace.
We bring proven tactics and fresh ideas, driven by our enthusiasm for the hotel and lodging industry. Our services may include:
• A Strategic Marketing Plans with Tactical and Measurable Initiatives
• Analysis of Marketing Trends and Sales Opportunities
• Demographic Profiling
• Broadcast/Print Advertising
• Mobile/Text Marketing
• E-Marketing/Digital Display/Retargeting
• PayPerClick and Search Engine Optimization
• Public Relations/Social Media
• CVB/State Tourism Cooperative Opportunities
• Corporate Partnership Opportunities/Sponsorships/Contests
• Website Development
• Copy Writing